The fashion of the future is already here, and it’s not just green, but decidedly glamorous. Forget the idea that sustainability must sacrifice style: a new generation of brands is revolutionising the sector, demonstrating that it is possible to combine ethics and aesthetics in vibrant, urban, and incredibly creative collections. The fashion market is constantly […]
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In a rapidly evolving world, where high-end fashion faces the necessity of a more sustainable future, Brazil emerges as a protagonist of a new narrative: that of conscious luxury. Through artisanal excellence, bespoke tailoring, and a deep connection with local culture, Brazilian brands Val Valadares, Camila Machado Ateliê, and LBF are redefining sustainable elegance, bringing a message of authentic […]
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World Sustainability Organization is pleased to celebrate the commitment of four international brands that have achieved the Friend of the Earth certification. This recognition attests to their dedication to sustainable and responsible practices in the fashion world. These brands represent a concrete example of how fashion can combine creativity, quality, and respect for the environment […]
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In the vibrant heart of Milan, where fashion and innovation intertwine, the World Sustainability Organization (WSO) is proud to present the Friend of the Earth certification, an international recognition that marks a crucial step towards a future where fashion and agro-food sectors champion environmental responsibility. Founded in 2014 by Paolo Bray, the WSO is a global organisation dedicated to […]
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The World Sustainability Organization (WSO) will be a key player at the upcoming edition of Milano Fashion & Jewels, which will be held at the Fiera di Rho Milano from 22 to 25 February 2025. The event celebrates style, design, and innovation, and on this occasion, WSO will present the Friend of the Earth certification, […]
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La World Sustainability Organization (WSO) sarà protagonista alla prossima edizione di Milano Fashion & Jewels, che si terrà presso la Fiera di Rho Milano dal 22 al 25 febbraio 2025. La manifestazione celebra stile, design e innovazione, e in tale occasione, WSO presenterà la certificazione Friend of the Earth, un riconoscimento internazionale che promuove la responsabilità ambientale nel settore […]
Read more Dear Madam/Sir, We are delighted to invite you to a free webinar by Friend of the Earth: “Revolutionizing Fashion: Sustainable Practices, Certifications Shaping the Textile Industry’s Future”. 📅 Date: 22nd January 2025⏰ Time: 5 PM (Central Europe Time) Who is this webinar for? Sustainability and environmental managers Media professionals and journalists NGOs, conservation groups, bloggers, and influencers What […]
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Did you miss our Sustainable Fashion Show? Don’t worry! Here’s the full video of the event. Click the link below to watch the entire show in your own time. Fashion Show During Milan Fashion Week, we showcased the Spring/Summer 2025 collections from our sustainable stylists as part of our ‘Beyond the Claim’ project. 13 […]
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On the same days as Milan Fashion Week Spring/Summer 2025, a special, independent, and exclusive event, at its third edition, will spotlight international sustainable fashion brands: the Beyond the Claim Sustainable Fashion Show. On September 20th at 5 PM at the Museo Nazionale Scienza e Tecnologia Leonardo da Vinci, this inspiring show will feature several Friend […]
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Mark your calendars for an extraordinary celebration of fashion and sustainability at Friend of the Earth’s Sustainable Fashion Show, hosted at the Museo Nazionale Scienza e Tecnologia Leonardo Da Vinci in Milan. This unique event will feature a dozen Friend of the Earth certified sustainable brands, each highlighting their commitment to responsible practices through stunning garments. Set against […]
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