From Italy the World Sustainability Foundation. The Foundation counts conservation projects in more than 40 countries worldwide.


The World Sustainability Foundation makes it possible to actively contribute to conservation and humanitarian initiatives simply by purchasing products certified as sustainable by Friend of the Sea® and Friend of the Earth® Milan-based World Sustainability Foundation (WSF) is a nonprofit with global social solidarity goals. Land enhancement, protection of marine and terrestrial resources and habitats, […]

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Friend of the Earth and the Peruvian Pro Carnivoros to save the Titicaca water frog


In the 1970s, French explorer Jacques Cousteau estimated that Lake Titicaca, between Peru and Bolivia, contained more than one billion Telmatobius culeus, the Latin name for the giant frog endemic to the lake. Today the situation is profoundly different. The Titicaca frog is no exception to the global trend of drastically declining frog numbers. The International […]

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Save Vietnam’s Wildlife and Friend of the Earth have joined forces to protect pangolins and put an end to wildlife trafficking.


Together, Friend of the Earth and Save Vietnam’s Wildlife will support pangolins and put a stop to wildlife trafficking. Friend of the Earth is launching a new partnership to support Save Vietnam’s Wildlife, which works to rescue, rehabilitate, and safeguard the habitat of other endangered species as well as the pangolin, the world’s most trafficked mammal. Wildlife […]

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Snow Leopard Day is on October 23.


Help Friend of the Earth in its campaign to protect this big cat It has rosette-shaped patches on Its thick, smoke-gray coat. Its tail, which can be as long as its body, is used as a scarf in the winter, wrapped around its muzzle to protect it from the harsh temperatures of its habitat: the […]

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Sustainable cotton from Brazil can help fashion lower its burden on the environment


Sustainable cotton from Brazil can help fashion lower its burden on the environment The World Sustainability Organization (WSO) announces the certification of the whole production of the Brazilian company Natural Cotton Color according to Friend of the Earth strict fashion sustainability standard. The certification is awarded to Natural Cotton Color’s CEO and Founder, Francisca Vieira, an international authority and precursor in […]

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Sustainable and Ethical Showroom


Fashion Show 24th September 2022 – 4.30PM The Sustainable Showroom is open during the famous week of fashion in Milan, on the 20th of September and until the 26th.  The Showroom is located in the certified restaurant Temakinho – via Boccaccio, 4 – Milan.  Fashion Show 24th September 2022 – 4.30PM For more info and to book the date […]

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